Posts Tagged ‘Family Farm’

Pumpkin Marketing a 500 level course, Competitive Advantage, #Agritourism, #buylocal, eatlocal

Saturday, October 24th, 2009
My what sharp teeth you have?!

My what sharp teeth you have?!

Let me at em'

Let me at em'

Well I ain’t braggin but hey, sometimes even a blind nut finds a squirl….. or somethang like that? You C right up the street from us not even five minutes away lives this big ole’ metal dinasaur, and he ain’t purple! I have driven by it for a couple of years and this year I just stopped in to see if he might be interested in coming over to play?

Well his owner Mike West of Wild West Entertainment is just about as nice of guy as you could meet and he said “sure we can come over”. We worked out a dinasaur dinner budget (he’s gotta eat ya know), and well two weeks now are history, and the crowds just love to come to Maize Valley to see Megasaurus do it’s version of “Making Pumpkin Pie” Maize Valley Style. We are reloading for one more show on October 24th to highlight Megasaurus’s unique dinning style of cars and pumpkins. Now This is what I call Eating Local!

This fall has been a weather diasaster for us. We have had rain EVERY weekend since we opened the corn maze and fall harvest activities. But ya know what, our sales are down but not like they should be with the terrible weather we have encountered. We have lost all our Friday nights, and most all our haunted nights due to either direct rain or mud that made things unsafe. We upped the anti this year, the new maze games outlined in previous posts I think are paying off . The maze is staying in pretty good shape considering the weather, crowds and poor condition of the corn to start with.

I addition even though the haunt has not opened (one night so far) it allowed me to leverage marketing dollars from a local sponser excited about working with us and I was able to purchase several thousand dollars in radio that has in turn leveraged some other unique marketing ideas.

With this promotional push I had the confidence to go ahead and book Megasaurus which is a national quality act seen at Monster Truck shows all over North America (A similar machine sold for over $500,000 recently). And the story goes on with an agreement for next season as well and possible additional sponsors due the momentum and scope of our efforts to date and plans for next year. “And the beat goes on…..and the beat goes on”!

It’s all fun and games till somebody pokes an eye out or something like that I think Mom used to say… But hey when trying to carve our your place in the pumpkin selling world….sometimes it’s better to be lucky (have a megasaurus live up the street) than good!

Samuel Barber: Agnus Dei (Adagio for strings) #breast cancer, #farm

Friday, October 23rd, 2009
New Year's Eve 2009 at Troutman's, boy I hope 2010 is better!

New Year's Eve 2009 at Troutman's, boy I hope 2010 is better!

It’s been such a long time I think should be blogging, but time just slips away and keeps on going…..

Tons has happened here at Maize Valley since August, I am sorry to say I have lost track of time and fell down on the posts. As of late we are dealing with our sixth straight weekend of rain. Pretty much since the start of our fall harvest season and corn maze opening. Per the haunted maze we have had it open only one night out of a possible seven to date. Hopefully tomorrow night will be the second night, rain forcast for next weekend?

Most of all what rocked my world and has divided my attention was the news that my wife Michelle was diagnosed with breast cancer on August 31st. Wow what a deal, dropped me to my knees. We had surgery last Monday, things went as well as could be expected, now we wait on final test results and plan future treatments. I guess it was good we were busy this fall, it helped to occupy our minds.

But we didn’t back down anywhere here on the farm. We just kept pushing like we have all our lives. Just one more challenge, with this time family first. I have learned a great deal about myself, I have learned a great deal about breast cancer and all the success stories as well. But you see a two years ago we lost my sister-in-law Mary Ellen Cole-Bakan, just over a year ago Michelle’s Mom survived. A roller coaster nobody should have to ride.

Mary Ellen helped us in the pumpkin patch from day one. She was great, anybody who would “forget” to pay as they got back on the wagon she would gracefully approach with a smile and be sure we got our money for the pumpkin. She was just a soft and bright soul and I often think of her as I see families in our pumpkin patch building their memories, as she is part of mine.

Cancer scared the hell out of me, I did not want to have memories I wanted to have my wife and business partner of almost 24 years now. You see this business with the help of her family, (mostly Chelle’s Mom and Dad) we have built together from the start at our first farm market conference back in Dayton over 15 years ago. That is where we got our first glimps of direct marketing, corn mazes, pumpkin picking and more. From there we began building a place that in turn helps build memories to last a lifetime for others. She and I are not “in love”, it is something that we do… Thanks Clint Black. Without her this place is just a body of work, hollow without her.

The surgery went well, we think and hope for now she is going to be in that close to 75% that survive today due to our early detection. Time will tell but more than time we are on this one with both feet. And the marketer in me looks to 2010 with breast cancer awarness month in October maybe we can help others by dovetailing our personal journey and our business into their lives as well.

Stay tuned, as maybe that is my purpose behind this new journey my wife, lover and best friend have embarked upon. Thanks to all the family and friends that have helped to lessen the sting with their actual help here on the farm, in the store and in the winery. Thanks to all the stories of realatives and friends that are still here today and words of encouragement of their success stories. That is what we plan of doing for others at the very least!

Vineyard/Crop/Events update @ Maize Valley: #Farm,#Ohiowine,#Agritourism

Friday, August 21st, 2009
Green Farmers' Market

Green Farmers' Market

Lookin' "South"
Readying for Battle

Readying for Battle

Chelle getting Blood Pressure Check at Cruise In

Chelle getting Blood Pressure Check at Cruise In

Wow, what a summer, the heat is here! I love it! Or at least I HATE plowing snow more, skiing on it cool, plowing not so much.

Things get sorta crazy in August, the weeds really pour the coal to it and grow like crazy as you can see in the Pumpkin update video. What a train wreck, nothing to be proud of there but as I said I would show “Warts and All”. Late season weed breakthrough with rain and heat, what a mess!! Frost should fix it lots of pumpkins out there.

Vintage Ohio, The Civil War Re-enactment, Farmers’ Markets, Kids in cross country, Did I mention weeds, Rain making grass grow everywhere, Did I mention weeds? Oh yea my main computer took a total CRASH, (all files backed up except “outlook”)

Thanks to all the folks visiting our ole’ green trucks at the Farmers’ Markets!!! Really getting some good sales! Thanks to all the folks coming out and buying wine and in the stores, sales good! Thanks to all the folks e-mailing and calling about fall activities like the Corn Maze, Pumpkin picking, campfires, wagon rides, the pumpkin cannon, pig races and more!!

Right now we are re-tooling and beginning the shift from growing season to harvest. Grapes changing color, pumpkins turning orange, fall is in our sights. Stay tuned for big news on the fall harvest agritourism events and activities. I might just be able to pull off a way cool added attraction this fall, check back too see!!

Check out the videos below sorry they jump around a bunch just trying to keep up with the work and the documentation of this summer’s progress and report it, it ain’t easy! Hopefully this winter I can sit down and make some better use of this data.

Take care

Maize Valley @ #Farmers’ Market

Friday, August 14th, 2009
View of the parking lot

View of the parking lot

Set up takes about 15 min.

Set up takes about 15 min.

Farmer Bill the "FunTSAR" in front of his 52' Ford

Well here we go again in 2009 for another season at local farmers’ markets. Let me first start off with a disclamer that goes something like…. I do not claim to be any sort of expert at selling at farmers’ markets. What I do have going on is my father-in-law grows awesome quality produce and I do know how to merchandise product. Basically with produce the saying goes, “Pile it High and Watch if Fly”.

We attend farmers’ markets for two reasons to promote our home farm market, winery and agritourism enterprises and second to sell some produce. Farmers’ markets are a great deal of work for the return compared to a stationary market or stand. But they do fulfill a roll and area piece of our marketing plan.

A huge side benifit is my daughters go and participate in the retailing of our products. It gives them first hand knowledge of what it takes to be a good salesperson. They earn some income and learn more than most kids do these days. I feel it will give them a competitive edge in life, no matter what they choose to do.

We have outfitted a couple of old Ford trucks as seen in the pictures especially for the purpose of attending the markets. The biggest reason is due to the diversity and size of our business a family member cannont always get to every market. We needed trucks set up to minimize the labor required and improve product quality while on the truck. The less you handle a product the better.

We use the trucks for wine pours, and mobile concession stands at our home location as well. They help provide brand identity. I do not believe that true success at a farmers’ should depend upon the grower himself attending. In order for a business to be successful in should be system based and not be dependent upon specific persons to fill necessary roles.

So whatever the case please shop as local as you can when it is competitive and enjoy! Here are a few vids of us on our journey into Canton one Saturday morning.


Ain’t That America?! #rural,#ethnic,#wine,#farm, More about this author

Thursday, August 13th, 2009
Me and my V Strom

Me and my V Strom

I am currently having major problems with my main computer which houses all my pics, videos, links, passwords etc. It is all backed up, but that does not change the fact I am somewhat restrained from keeping up with crop updates and other YouTube realted content more usually associated with this blog. (It keeps making this funny “hot plastic” smell, I don’t think that is a good thing??!!) Scroll back if you want to see “normal”, or at least my version of that.

Plus we are just busier than a dickens getting all the field work done too. So here is a “filler” post. Read if ya care, if not wait for more wine and cool crop stuff when I get this gosh darn black box working better.

Along those lines of getting to know this blogger. I walk in many worlds, I always have, it gives me perspective(s). I now live as a farmer/marketer in semi rural Ohio as part of a farm family who’s ancestors settled in what is now Marlboro Township Ohio in the 1800′s.

I married into the Vaughan family after meeting Michelle Vaughan while we were attending The Ohio State University. Her roots are very much multi-generational protestant based rural America. I, on the other had became interested in agriculture because my parents Dimitry and Loretta Bakan moved “to the country” back in 1962. My Dad is WWII Marine Corps and still kicking and taking care of Mom.

They moved out of the “Burbs” of Cleveland to a little town called Hinckley Ohio. I began to work with a farmer, Brian Cadnum when I was 11. He sparked my interest in agriculture and we are friends to this day.

My Grandparents came over “on a boat” like many Eastern European immigrants at the beginning of the 1900′s. My backround is more of “urban ethnic” and centered around family and church more so than the protestant tradition. Some of my grandparents were chased around the country by the K.K.K. till they landed in Cleveland. I grew up in the Russian/Ukranian Orthodox church, if you don’t know what that is they sort of make the Catholics’ look relaxed and free wheeling.

I grew up in the country and hate city life. I don’t even like to visit it much. Too many memories of days at Aunt’s and Uncle’s houses trapped in a concrete jungle on a sunny Sunday when I should have been out swinging from vines, and climbing trees.

So I guess what I am getting at is I understand marketing, nationalism, family, religion, community, from a very mixed and diverse perspective. I live now in a world defined and ruled by physics, mostly beyond my control, I just have to manage it. But it has helped me understand that physics rules all things from social settings, to economics to chemistry.

All things seek balance and the equation will always try and balance itself. Once you understand that all things in life while maybe not easy, are at least understandable.

Thanks for reading, I hope to have “Ohio Wine and More” back on track soon!

Thanks

BB

Corn Maze Update and how we do it too.

Thursday, July 23rd, 2009
First pic of maze one week after cutting

First pic of maze one week after cutting

View of Corn Maze Paths after Roto-tilling

View of Corn Maze Paths after Roto-tilling

View of Corn Maze Paths before Roto-tilling

View of Corn Maze Paths before Roto-tilling

In an ongoing attempt to let people know what and how we do things at Maize Valley I keep letting out a little bit of info here and there about how it is we keep making Great Wine…FUN!

You can do corn maze a bunch of different ways but what I am showing is just how we roll. This year will be our tenth corn maze and the system we use works for us, it may not for you but such is the case in many things agritourism.

Like making wine you cannot make just what you like, such is also the case in a corn maze. People come out to buy some of our fresh produce, maybe drink some award winning wine, but in the fall especially to have fun. The maze helps folks do that. So we cannot create something that just makes people nuts but rather is an enjoyable experience while on the farm.

So part of that is first a foremost safety. That is why I roto-till the paths so it reduces the chance anyone can fall and if they do so they don’t land on something that could injure them. I know it will happen but I try my best to see that it doesn’t. We try and get the paths like road before we open so a stroller or power chair can go through weather permitting.

So check out how we roto-till our corn maze paths and see some of what goes into your admission price too. And remember if you do come STAY ON THE PATHS OR WE WILL ASK YOU TO LEAVE, for the pleasure of all guests that come after you.

At Maize Valley, We Make Great Wine…FUN!!

Crop Progress/Update, Time to start Harvesting!!

Wednesday, July 22nd, 2009
Sweeeaaat Onion

Sweeeaaat Onion

Green Maters,

Green Maters,

Yellow Squash

Yellow Squash

Green Bell Peppers

Green Bell Peppers

A Trio of Cabbage

A Trio of Cabbage

Baby Watermellon on a bed of leaves

Baby Watermellon on a bed of leaves

Broccoli lookin' fine

Broccoli lookin' fine

Well it feels like it has been a long time coming but we are finally starting to pull some measurable product out of the fields. Sweet Corn started July 20th and about a dozen other crops are starting to fill in the gaps too. This is a long post, why because it rained today!!! It was a MONEY rain for us as it has been dry and we needed it. So I will cram a bunch into one day. Lots of words, lots of pics, lots of video. Hope you enjoy what’s comin’ up down on the farm.

The growing season has been strange this year. It has been much cooler and cloudy than usual especially for July. Great to be a human but not so much to be a corn plant. We have been using some new crop fertility products that go along the lines of natural I suppose you might say.

Basically they reduce the amounts of chemical based fertilizers and crop protection products we would use and stimulate the bacteria in the soil to breakdown the nutrients already present making them avaliable for plant uptake. We will see how it works, so far things seem to be working well as we have very good growth especially in our curcurbites with not so great weather. Our watermellons are about two weeks ahead of past years, just sort of strange, maybe this “snake oil” actually works??!! Go figure!

You see people always talk about “organic” and I just have to laugh knowing what I know about soil chemistry and plant fertility. You see EVERYTHING is a chemical or made up of elements in different combinations. Organic chemistry is powerful stuff and just to think you can simplify things and that will make all things all better is naive at best. Good crops come from healthy soil and that takes a balanced approach to how you treat them. You can just as easily mess things up going the “organic route” as you can mess things up by getting soils out of balance by going the “commercial” route.

All in all most of us eat pretty well in this country. It is mostly a matter of choices what we put in our mouths. It is mostly a matter of balance. It is still better to eat a piece of food that our bodies evolved on that has a part per billion of something that if hunderds of tons of it were eaten in a given period of time may be harmful, than not to eat it at all.

We have a marvolus food system despite some of its faults. It’s development and use has allowed we as a people to do things today we take for granted like only work 5-6 days a week, only 40-60 hours a week, take vacations, days off, run and exercise for fun or “health”, eat out, the list goes on and on.

All I am saying is thank you very much for supporting us at farmers’ markets and the like, thank you very much for appreciating the simple things in life that give a family farmer an edge but also remember you can hardly think of the last time you went hungry in this country.

BB

Vines, Wines, and Pines 5K Went AWESOME!! #Agritourism, #Farm

Friday, July 17th, 2009
Great food from Subway, and cool awards from Maize Valley

Great food from Subway, and cool awards from Maize Valley

On your mark!

On your mark!

It's not like your getting married or anything...Uh maybe it is??

It's not like your getting married or anything...Uh maybe it is??

What an awesome day! Our Third 5K race went off without a hitch and to the raves of the participants. It is really ALL about them anyway because without runners….we don’t have a race! Thanks to Cope Equipment for providing the Gator to lead the race, and Terry, Sally and crew of R&S racing who time the race and make it all go sssoooooo smooth!

The entire race takes place on our property and our next door neighbors, Moore Christmas Tree Farm thanks to them too!

Part of what we are working at is branding Maize Valley as “Destination Health” if ya get my drift. You see we grow all these healthy veggies, sell all this good for you locally grown food, have all this open space to exercise in I mean hey, how could you not get healthier hangin’ with us?

As part of creating a first class agritourism destination we had mostly been focused on the “Fall Season” with pumpkins, corn mazes, wagon rides etc. But you see I maintain all the trails and fields all year long just because we like to keep things looking neat.

Well I got to thinking why don’t we have more events and get more use out of the grounds? So we have events more often now and we are even working at developing walking trails in partnership with local health care businesses to promote an over all healthy lifestyle that is FUN and rewarding.

Come join us for the “Stomp The Grapes” half marathon on October 3rd if you are ready for the challenge!!

And if ya just want to have fun….get married!! We had a bridal party run in the race, come back for the shower, then regroup and close the place down too!!

At Maize Valley, We Make Great Wine…FUN!!!

Corn Maze Update, “It’s in the Field”!

Thursday, July 16th, 2009
Carving the "Circle MV"
Fresh Cut Pathway

Fresh Cut Pathway

Corn Maze Paths just after cutting

Corn Maze Paths just after cutting

Getting started cutting the corn maze

Getting started cutting the corn maze

This is our Tenth Anniversary Corn Maze, wow has it been that long??!! Well we are getting started and combining the maze with our new Civil War Re-enactment set to go on August 15th and 16th. Corn looks kinda short we will see, just not enough sun and heat so far. If we don’t make Aug. it will be Labor Day Weekend.

I have been getting several inquiries as to how we do our mazes and why we do things certain ways. Keep in mind this agritourism thing is a process of evolution. Not all things work at all locations. You can learn by seeing what others do and then trying certain aspects on your own place. But most of all keep asking questions. I don’t think “outside the box”, I crawl up on top of it, pick it up, & turn it over. I look at agritourism from all sides now!

We hire Rob Stoffer with Precision Mazes to handle the cut and Hugh McPherson of Maize Quest for the design and activity content. We have done it all in-house over the years but we just have too much going on now and have created such an expectation of excellence with our guests that it is now time to rely on the professionals. My brain just ain’t big enough to get it all done anymore, I don’t know if it ever was, I think I was just lucky. We have done NASCAR/NAPA, Bridgestone/Bigfoot, Formula One Racing and more. It has been a fun ride and a great way to make money while bringing such fun to families!

Keep in touch as we install the games, trivia, and all the other stuff that makes a Maize Valley an Adventure, not just a walk in a corn field. Check out the links under “Agritourism” to learn more about the great partners we have!

Crop Progess, Vineyard Update, Raspberries TOO!

Saturday, July 11th, 2009
Todd in Air Blast Sprayer

Todd in Air Blast Sprayer

Pumpkins starting to form

Pumpkins starting to form

Baby Rasperries

Baby Rasperries

Raspberry Patch

Raspberry Patch

WoW is stuff growing fast now, from Raspberries to pumpkins to corn we got it going on here are a few pics and video of what growing up down on the farm at Maize Valley.